For decades, hearing aid fittings in India have relied more on assumption than science — resulting in nearly 90% of users never experiencing the full clarity, balance, and comfort their device is capable of delivering. This problem has remained buried under sales pitches, limited diagnostics, and trial-and-error fittings that put the burden on the patient, not the clinic.
Insono Hearing Solutions is tackling this problem head-on using AI-driven assessment, REM-based calibration (Real Ear Measurement), and precision-led prescription fitting, setting a new benchmark in hearing care outcomes.
The Problem No One Talked About
Walk into most hearing clinics and the process looks like this: a quick test, a generic recommendation, a demo device, and a promise that “you’ll get used to it.”
The result?
- Incorrect amplification causing fatigue and headache
- Muffled speech and distorted sound clarity
- Patients upgrading unnecessarily and paying more
- Returns and exchanges disguised as “adjustments”
The industry sells devices, not outcomes.
AI Is Changing Hearing Care — If Clinics Are Willing to Change
Modern hearing aids from global leaders like Signia Hearing, Phonak Hearing Aid, Starkey AI Hearing Aids, and Widex come with powerful AI features:
- Real-time noise adaptation
- Directional speech tracking
- AI-based learning of user preferences
- Automatic sound optimization in different environments
Yet 90% of this technology never reaches its true potential if the fitting remains based on outdated presets. The device may be smart — but the fitting process must be smarter.
This is where conventional clinics fail, and Insono steps in.
Insono’s AI-Fit Model — Precision Over Guesswork
Insono combines multiple advanced protocols:
| Step | Technology | Outcome |
| AI-powered hearing test | Adaptive learning algorithm | Accurate threshold analysis |
| Real Ear Measurement | Probe mic canal verification | Output that matches prescription |
| AI-led fitting | Personalized mapping | Natural speech and reduced strain |
| Remote AI-based tuning | Data-driven adjustments | Faster, measurable improvement |
The device finally works in harmony with the human ear — not against it.
From the Founder & CEO — Mr. Manoj Kumar
“The hearing aid industry has operated on assumptions for far too long. Selling a device is not the same as restoring a sense. At Insono, we believe every fitting must be verified with science, data, and AI — not intuition. Our mission is simple: if a patient trusts us with their hearing, we owe them precision and proof, not guesswork.”
— Manoj Kumar, Founder & CEO, Insono Hearing Solutions Pvt. Ltd.
His statement reinforces a central point: Hearing care is not retail — it’s healthcare.
A Broken Industry Meets Accountability
The difference is simple:
Traditional Fitting: “Try this and we’ll adjust over time.”
Insono AI Fit: “Here is the verified audiological proof that the sound reaching your eardrum matches the prescription.”
Patients deserve transparency, measurable outcomes, and personalization — not trial-and-error.
The post 90% Hearing Aids Are Fitted Wrong — Insono Uses AI to Fix a Broken Industry first appeared on InfluencersPro.


